Scents, Sense, and More Cents
Posted on: September 1, 2014
People respond to information from their senses. We see in bright color, feel texture such as wool, hear emotional music and taste the sweetness of a peach. One of the most important of our senses is our sense of smell. The sense of smell is constantly providing us with new information. We can close our eyes and refuse to taste something but our sense of smell cannot be so readily turned off. This is why it is imperative to make sure any aromas people encounter in your place of business are thoughtfully chosen. The right use of aroma can instantly help set a mood and make a customer feel comfortable and at home. Aromatherapy is a vital part of understanding how to help create a desired mood. Just as message therapy can help create connections and provide a pleasing feel of touch, so can aromatherapy make any room feel more pleasant. All uses of aromas should be carefully considered. It is best to think about the kind of mood that you want to provide for your clients. For example, if you are showing a house to a real estate client, you can use the kitchen to bake cookies before you are scheduled to show the home. The smell of baking cookies calls forth all sorts of good memories for many people. They will smell the subtle smell and associate the house you are showing with pleasant childhood experiences. Similarly, even a small office space may have subtle aromas that bring to mind enjoyable experiences. For example, during the spring soft floral scent can help make any office more inviting. Clients who feel welcomed are clients who are ready to work with your business. Explore the world of aromatherapy today and welcome more business tomorrow.